The Happy Overall Journal
A place for the stories behind the overalls.

Mark's optimism is sweet medicine for my "omg, this is crazy" fear.
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There’s a passage from the Tao Te Ching that’s been sitting with me lately: “The valley spirit never dies;It is the woman, primal mother.Her gateway is the root of heaven and earth.It is like a vei...
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I fell for a series of convincing online overall ads and discovered that in a world where stories, brands, and websites can be generated overnight, authenticity and reality are more valuable than e...
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We've learned that one of the best ways to love each other is to dream together, build together, and enjoy the doing more than the finishing.
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Podcast Party feels like a room full of people brave enough to start before they know exactly how it's all going to turn out.
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What Doesn’t Kill You Calls You Again in Six Months
Starting Happy Overall has unexpectedly reawakened an old struggle with seeking approval. My worth is mine, even when what I've created is being judged in the marketplace.
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We started with a small batch of hand block-printed cotton cambric from India. We weren’t sure at first. It’s light (almost sheer) and we wondered if it would feel too delicate. But once our friend...
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Jenny shares the Southern tradition of giving a "Happy," a small, unexpected gift simply to brighten someone’s day. That tradition inspired the name Happy Overall, a company built around creating e...
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A story about Brandon:Â how he shows up, how he lives, and why personal style is really about being unmistakably yourself.
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A decades-old pair of overalls, a simple idea, and a shared desire to make something that lasts. This is the story of how Happy Overall began, rooted in quality, creativity, and a small Southern tr...
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